This is a new
year at Interprint!
Interprint do Brasil is more than a specialist in trends in the panel segment. The company believes that to achieve significant results, it is necessary to act as a market and trend consultant and work collaboratively and connected to its ecosystem: the panel industry, resellers and the furniture industry.
In this context, the company that has been growing for consecutive years in Brazil and Latin America begins 2024 expanding its team with the hiring of José Ferro, a designer born in the southern region of Brazil, where the most important furniture industry is located. José trained in Product Design, specialization in Experience Design, with extensive experience in the furniture segment. José also served as director of the Salão Design Award, the most important award in the sector in Latin America, which now reinforces the Interprint team with a broad and in-depth vision of the Brazilian market.
José Ferro has been working in the industry for 27 years, has experience with furniture design, interiors and sales team qualification. He monitors consumer behavior in Brazil and abroad, and has great insight into market needs through robust relationships with architects and specifiers.
His hiring makes Interprint's design team even stronger as he is a professional with a vision close to the end consumer and their needs, facilitating the work of customers in the panel and furniture industry in defining standards and their applications.
“José Ferro and Isabel Restrepo (designer at Interprint since 2020, born and graduated in Colombia), professionals from different nationalities and cultures and with complementary skills, join Interprint’s international design team, to ensure an even more accurate view of the market , habits and attitudes, and the needs of end users. And in years of greater complexity in the economic scenario, this skill becomes even more important”, says Lourdes Manzanares, General Director of Sales and Marketing.